
The landscape of maternal healthcare in the United States is currently undergoing a profound and necessary transformation. For decades, the institutionalized practices of obstetric care have faced increasing scrutiny regarding patient autonomy, the medicalization of birth, and the systemic issues collectively referred to as "obstetric violence." In a landmark episode of the AWHONN Insights podcast, two prominent voices in nursing—Dr. Maggie Runyon and Mandy Irby, known widely as "The Birth Nurse"—joined forces to dissect the layers of obstetric culture and propose a path forward through trauma-informed practice and advocacy.
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This deep dive into the clinical and cultural structures of birthing environments arrives at a critical juncture. As maternal mortality rates and birth trauma reports continue to challenge the healthcare system, the insights provided by Runyon and Irby offer more than just a critique; they provide a blueprint for nurses to reclaim their roles as patient advocates and disrupt harmful institutional norms.
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Main Facts: Addressing the "Obstetric Violence Culture"
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The core of the discussion between Dr. Runyon and Mandy Irby centers on the concept of "obstetric violence culture." While the term can be polarizing, it refers to the systemic, often unintentional, ways in which the healthcare system strips birthing individuals of their agency, ignores informed consent, or employs coercive tactics to ensure compliance with hospital protocols.
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The Embodied Trauma-Informed Care Framework
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Mandy Irby, a leading authority in birth-related trauma prevention, introduced the "Embodied Trauma-Informed Care Framework." This model moves beyond the theoretical understanding of trauma and focuses on how nurses can co-create a safe environment with their patients. The framework emphasizes:
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- Psychological Safety: Ensuring that the patient feels safe enough to express their needs without fear of judgment or retaliation.
- Physical Autonomy: Recognizing the patient’s right to make decisions about their own body, even when those decisions deviate from standard hospital "policy."
- Ethical Frameworks: Shifting the nurse’s primary loyalty from the institution’s efficiency to the patient’s well-being.
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Countercultural Archetypes
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A significant portion of the experts’ research involves identifying "countercultural archetypes." These are roles or personas that nurses can adopt to disrupt the status quo. Instead of acting as "gatekeepers" for the institution, these archetypes allow nurses to act as "disruptors" or "navigators" who prioritize human-centered care over bureaucratic convenience.
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Chronology: The Evolution of Advocacy in Nursing
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The shift toward trauma-informed care represented by Runyon and Irby did not happen overnight. It is the result of decades of clinical experience and a growing movement within the Association of Women’s Health, Obstetric and Neonatal Nurses (AWHONN).

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2009–2018: The Clinical Foundation
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Dr. Maggie Runyon began her nursing career in 2009. Over the next decade, practicing in various hospitals and communities across the country, she observed a recurring theme: the disconnect between what nurses are taught (to help and care) and the reality of the high-pressure, often rigid hospital environment. During this same period, Mandy Irby was developing her expertise as a Board-Certified Obstetric Nurse (RNC-OB) and Electronic Fetal Monitoring specialist (C-EFM), witnessing firsthand how clinical protocols could inadvertently lead to patient trauma.
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2019: The Rise of "Your BIRTH Partners"
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In 2019, Dr. Runyon founded the non-profit organization Your BIRTH Partners. This marked a pivotal shift from individual practice to systemic advocacy. The mission was clear: to cultivate inclusive, collaborative birth care environments rooted in autonomy and equity. This organization began bridging the gap between community-based birth workers (like doulas and midwives) and hospital-based nursing staff.
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2024–2025: Academic Validation and the Written Word
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The movement gained further momentum as Dr. Runyon completed her PhD in Nursing, providing the academic and research-based evidence needed to support cultural changes in obstetrics. In 2025, she published her seminal book, I Thought I Was Here to Help. The book serves as a memoir and a clinical guide, chronicling the transition from a traditional nursing mindset to one of radical patient advocacy.
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Supporting Data: The Scope of Birth Trauma
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To understand why the work of Runyon and Irby is so urgent, one must look at the data surrounding obstetric care and patient experiences.
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The Prevalence of Birth Trauma
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Research suggests that up to 33% of women describe their birth experience as traumatic. While some of this trauma is related to medical emergencies, a significant portion is "interpersonal trauma"—trauma caused by the way the patient was treated by healthcare providers. This includes feeling ignored, being pressured into procedures, or experiencing procedures (such as vaginal exams) without explicit, enthusiastic consent.
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The Impact of Systemic Bias
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Data from the Centers for Disease Control and Prevention (CDC) consistently shows that Black, Indigenous, and People of Color (BIPOC) experience significantly higher rates of maternal mortality and morbidity. Runyon and Irby argue that obstetric violence culture disproportionately affects these marginalized groups. By implementing trauma-informed care, the goal is not only to improve the birth experience for all but to specifically address the inequities that lead to poor outcomes for minority patients.

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Nurse Agency and Burnout
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A secondary but vital data point is the impact of this culture on nurses themselves. When nurses are forced to participate in a culture that prioritizes efficiency over empathy, they experience "moral injury." This contributes to the high rates of burnout and turnover in labor and delivery units. The podcast highlights that empowering nurses to be advocates actually increases job satisfaction and retention.
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Official Responses and Clinical Standards
AWHONN (the Association of Women’s Health, Obstetric and Neonatal Nurses) has long been the standard-setting body for maternity nursing in the United States. The inclusion of these topics in the AWHONN Insights podcast signifies an official recognition that the "old way" of doing things is no longer sufficient.
AWHONN Standards and Research
AWHONN provides the "Essential Tools and Knowledge" through various peer-reviewed journals, including the Journal of Obstetric, Gynecologic & Neonatal Nursing (JOGNN) and Nursing for Women’s Health. These publications are increasingly focusing on:
- Evidence-Based Practice (EBP): Moving away from "tradition-based" care to practices proven to improve outcomes.
- Practice Alerts: Issuing warnings and guidelines on issues like the prevention of maternal hemorrhage and the importance of respectful maternity care.
The Role of Quality Collaboratives
Mandy Irby’s work with state quality collaboratives and departments of health represents an official push to integrate trauma-informed care into state-level healthcare policy. These collaborations aim to strengthen the psychological safety of childbirth on a macro level, influencing how entire hospital systems approach the birthing process.
Implications: The Future of Maternal Healthcare
The dialogue between Dr. Runyon and Mandy Irby has far-reaching implications for the future of nursing and the experience of families.
Shifting the Power Dynamic
The most immediate implication is the shift in power. By adopting "countercultural archetypes," nurses are encouraged to view themselves as partners with the patient rather than agents of the hospital. This shift requires a critical reflection of one’s own clinical practice—a process Dr. Runyon and Irby describe as essential for growth.

Improving Multi-Generational Outcomes
Trauma-informed care is not just about the moment of birth; it is about the long-term health of the family. A traumatic birth can lead to postpartum PTSD, difficulty with breastfeeding, and challenges in bonding with the infant. By preventing this trauma, nurses are effectively improving the mental and physical health of families across generations.
A Call to Action for Nurses
The podcast serves as a call to action. It challenges nurses to:
- Educate Themselves: Utilize resources like AWHONN’s standards and Dr. Runyon’s research to understand the nuances of obstetric violence.
- Practice Critical Reflection: Constantly ask, "Am I doing this for the patient’s benefit or for the hospital’s convenience?"
- Collaborate: Build bridges between nursing staff and community advocates to create a seamless, respectful care environment.
Conclusion
The work of Dr. Maggie Runyon and Mandy Irby represents a turning point in obstetric nursing. By naming the "culture of obstetric violence" and providing a framework to dismantle it, they are giving nurses the tools to return to the heart of their profession: compassionate, patient-centered care. As the healthcare industry continues to grapple with maternal health crises, the shift toward trauma-informed, autonomous, and equitable care is not just an elective improvement—it is a clinical and ethical necessity. Through advocacy, education, and a willingness to be "countercultural," the next generation of nurses can ensure that every birthing person feels safe, heard, and respected.